For my second installment in this fun little trek of artists you should know, I decided to be fair and not go with an act that I actually know (but don't think that the shameless self-promo won't be back). In a world, where a city begins to become known more for their drunken idiot sports fans who wonder why they get tased after running onto a baseball diamond; or puke on kids (and some how make it out the arena with getting their ass beat). And even are still remembered for BOOING SANTA CLAUS, Philly can thank this duo "Straight Outta Drexel" (ok not nearly as gangsta as Compton, but maybe as funny as Low Cash...?" for reminding us that Philly can still occasionally be referred to as Illadelphia.
Besides already receiving the co-sign of Philly's reigning hip-hop royalty, Black Thought and ?uestlove of The Roots, hip-hop's newest tag team, look to be the next members of Team Alt. Hip-Hop, joining acts like N.E.R.D, Lupe Fiasco, B.o.B. and Kanye West in working toward changing the soundtrack of the hip-hop culture and its members away from guns, girls, and grillz into something with a little more love, life and party (and of the 8th grade basement variety, not the make it rain at Club Booty Clab kind) behind it.
Chidera "Chiddy" Anamege - the rapper and Noah Beresin - the producer (aka Xaphoon Jones), met as music industry majors in Drexel University, and since have been trying to morph the rap industry the outside in. A throwback to old school hip-hop groups (think Erik B. & Rakim, GangStarr, or Grand Master Flash & The Furious Five - just minus four furious MCs). This new dynamic duo, stick to the greatest hip-hop formula a group can have, "Know your strengths" and "Stay in your lane"; with these in mind Chiddy Bang, fuse Chiddy's brilliant conceptual lyrics, using his ability to verbally paint portraits via high concept metaphors and well placed pop culture and social references (see quote at the top of the blog) over Noah's brilliant and seamless blending of radio friendly classic hip-hop bass and drum beats with samples thought to be well left of today's rap center (Radiohead, MGMT, Passion Pit & Grizzly Bear).
With hip-hop slowly but surely hitting its revolution to the past in regards to its fashion, one can only assume its music isn't far behind. And with acts like Lupe, Travie McCoy, B.o.B. and Wale getting more and more play on mainstream radio and video channels than some of their "gangsta" counterparts, believe me Chiddy Bang's official debut, to be released on EMI-Capitol some time later this year, is definitely something you'll be happy you can brag about already being up on for a minute.
Peace Up, Peace Out
Chiddy - MC
Noah - Producer
Myspace: www.myspace.com/chiddybang
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